CDP

Your customer truth, in one platform.

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All your customers, finally speaking the same language.

Eliqua.CX Customer Data Platform unifies every customer signal into a single source of truth. By consolidating interactions, behaviors, and history across channels, it gives your business the intelligence to personalize at scale, optimize operations, and build lasting customer value. Smarter data means stronger relationships.

Unified Customer Profile

See every customer, clearly.

Eliqua.CX brings all customer data into a single, 360° profile with full history and preferences. From demographics and transactions to loyalty activity and service interactions, every detail is unified and always up to date. Empower your team with real-time visibility that turns fragmented data into actionable understanding.

Customer Operations

Efficiency at scale.

Managing thousands of customers should never mean thousands of repetitive tasks. With Eliqua.CX, your team can efficiently import members, products, and other profile data in bulk. Configure processes, monitor their progress, and ensure accurate, seamless data integration across the platform. Routine tasks become faster, more reliable, and scalable, freeing your team to focus on creating value.

Data Quality

Take control of your customer records

Eliqua.CX empowers your team with powerful built-in cleansing and validation tools. Easily identify incomplete, invalid, or inconsistent records and resolve them in bulk or individually. Keep every profile accurate, campaign-ready, and trustworthy so your decisions are always powered by reliable data.

Customer Ticketing & Support

Resolve issues, strengthen trust.

Eliqua.CX Ticketing gives you a seamless way to capture, track, and resolve customer requests. Linked to each member’s profile, every request stays visible alongside their history, making it easier for your team to respond effectively. From data corrections to complaints, tickets are organized, searchable, and ready for fast resolution, turning support into a loyalty-building moment.

Security & Compliance

Keep your customers safe, your brand stronger.

Eliqua.CX is designed with enterprise-grade security and full GDPR compliance at its core. Hosted on Amazon Web Services, the world’s leading cloud provider, the platform leverages disaster recovery mechanisms, high availability and fault tolerance. All customer data is encrypted in transit and at rest, safeguarded by multi-factor authentication, role-based access, and continuous monitoring. Privacy and security are guaranteed, so you never have to worry about your data.

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